Give Every Product an Experience Beyond the Package.
Transform a product scan into a rich, branded digital experience bringing product information, stories, guidance, sustainability content and customer engagement together in one connected destination.
Your Packaging Has Limited Space. Your Digital Experience Doesn't.
Product packaging can only communicate so much. Productix extends the physical package into a flexible digital experience where brands can deliver richer, more relevant and continuously updated information.
Print what matters. Connect everything else.
One Product. One Digital Destination. Endless Possibilities.
A connected product experience gives each product a digital destination that can evolve throughout its lifecycle. It can bring together:
Give customers the information they need - when and where they need it.
One Scan. A Complete Product Experience.
Product
Physical Product
Identity
GTIN / Digital Link
Scan
QR / 2D Code
Experience
Productix Digital Page
Engage
Explore · Learn · Interact
Intelligence
Measure · Understand · Improve
Productix connects the physical product to a digital experience designed around your brand, product and customer.
Your Brand. Your Story. Your Experience.
Build digital product pages that look and feel like your brand - not a generic information portal.
Capabilities
Visual Page Builder
Create product experiences through a flexible visual editor.
Brand Control
Control layouts, content, imagery and visual identity.
Rich Content
Combine text, images, video, documents, links and interactive content.
Flexible Layouts
Build different experiences for different products, brands or campaigns.
Complete freedom to build the digital story behind your product.
One Product. Every Market. Every Language.
Deliver localized product experiences across markets while maintaining a connected product identity.
- Experience
- Experience
- Experience
Give international customers relevant product information in the language they understand.
Put the Right Information Behind Every Product.
Move beyond static packaging information with a digital product destination that can provide richer and continuously maintainable information.
Make product information accessible beyond the label.
The Product Experience Can Evolve With the Product.
Instead of one static page forever, Productix can support different digital experiences throughout the product lifecycle.
Across the product lifecycle
Before Purchase · Discover
Product information, brand story, features and specifications.
At Purchase · Inform
Product details, certifications, promotions and relevant information.
After Purchase · Support
Instructions, usage guidance, recipes, warranty or service information.
Ongoing · Engage
Campaigns, feedback, loyalty and new digital experiences.
The physical package stays the same. The digital experience can evolve.
Turn Products Into Brand Touchpoints.
Connect marketing campaigns directly to physical products and packaging, creating a measurable bridge between brand communication and real-world product interactions.
Take the campaign from the screen to the product and back again.
Change the Experience Without Changing the Package.
Product information and digital content can be updated centrally, allowing brands to keep connected product experiences current.
Launch. Update. Improve. Repeat.
Bring Compliance Information Into the Product Experience.
Relevant regulatory and sustainability information can be presented alongside the broader digital product experience, helping customers access information through the same connected product identity.
Compliance information doesn't have to live separately from the customer experience.
Every Interaction Can Teach You Something.
A connected product experience creates a new digital touchpoint between your product and its audience. Productix helps you understand how that experience is being accessed and engaged with.
Insights
Create Experiences Across Your Entire Product Portfolio.
Build connected experiences across individual products, product families, brands and markets from one centralized infrastructure.
One platform. Every product experience.
Identity → Information → Experience → Intelligence
Productix connects the physical product, its information and its digital experience into one continuously evolving product layer.
Products Are Becoming Digital Touchpoints.
As products become increasingly connected through 2D barcodes, GS1 Digital Link and emerging digital product requirements, the opportunity extends beyond compliance.
Three forces
GS1 Digital Link
Connect physical product identity to the web.
DPP
Provide structured digital product information where applicable.
Connected Packaging
Turn packaging into an accessible digital touchpoint.
The next generation of product experience starts with the product itself.
Give Every Product a Digital Story.
Connect your products to richer information, branded experiences and meaningful customer interactions through Productix.